Design Army’s Short Film for The Washington Ballet
HOW Design Live is the biggest gathering of creative professionals anywhere. You’re invited to join us as we celebrate our 25th anniversary in Chicago May 4–8 with what is sure to be the most...
View Article6 Keys to Art Directing an Amazing Photo Shoot
Those jaw-dropping photos in your favorite magazines and catalogs make it all look so effortless. But as every art director knows, there’s a lot of hard labor that goes on behind the scenes to make...
View ArticleEyeballs Galore! Design Army’s Latest Video
Design Army’s latest creative video promotion is a quirky avalanche of eyeballs. Eyeball everything. Eyeball cupcakes, eyeball ping-pong balls, eyeball Halloween costumes and even a dog named Iris....
View ArticlePum Lefebure: There is No Second Place
Washington, DC, may be known for political intrigue, but its design cred had a low profile compared to NYC and San Francisco. Design Army has had a major influence in putting the city on the creative...
View ArticleDesign Army: Crossing Boundaries in Magazine Design
The following appeared in the Fall 2016 Issue of HOW Magazine, in which all winners of the HOW Promotion & Marketing Design Awards were featured. If you want a shot at seeing your work in the Fall...
View ArticleNew Musical Short Inspires Delight in DC
A couple of years ago, when Design Army’s short film for The Washington Ballet was casting spells on viewers, chief creative officer Pum Lefebure told HOW, “In the grand scheme of things, it’s also...
View ArticleCLASSIC Papers: A Surrealist-Inspired Refresh
It’s the signature artwork that sets the tone for the most massive brand revision Neenah has ever undertaken for its CLASSIC Brands, since its 1962 introduction to the design community. Washington...
View ArticleCelebrate Your Design Work Today
Every year in the HOW International Design Awards, we honor excellence in design all over the globe—and we invite the world to celebrate it with us. And that’s why … We bring in world-class judges to...
View ArticleEye Candy: Design Army’s Award-Winning Promotion Design
HOW’s longest running competition wants to celebrate your original recipe for outstanding promotion design. See some of last year’s award-winners here. Design Army’s promotion for Georgetown Optical...
View ArticleThe Art of Seduction: Promotion and Marketing Making Hearts Flutter
That wedding invitation you designed for your cousin? Perfect for HOW’s Promotion and Marketing Awards. Enter before March 12 and save on entry fees. Design Army chief creative officer and co-founder...
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